
Start Your Holiday Packaging Prep
At Viking, we say it’s never too early to start your holiday packaging prep. Before you know it, we’ll be in the busiest point of the year for retail. Get ahead of the rush and start preparing your packaging needs now!
Gift Wrapping
Does your company offer gift wrapping during the holidays? Is it possible to optimize your packaging to make gift wrapping easier for your customers? These are things to consider ahead of the holiday season. Think through the process and make changes now that will affect your holiday packaging.
Ready Your Stock
The holiday season is the peak for spending across the globe. According to Adobe, consumers spent 241.4 billion dollars between November and December 2024. Prepare for an increase in sales by ensuring you have enough packaging products at the ready before the holiday retail season begins.
Start Preparing Seasonal Items
If your product team is planning on offering seasonal products, it’s time to start planning for packaging! That could mean a limited-edition version of your current products, or even a version of the Advent Calendars that have been rising in popularity over the past few years. Take the time to start designing any holiday designs and building special holiday product packaging before it’s too late!
Consider Shipping
With over half of holiday shopping done online, it’s important to consider how your products and packaging will fare during the shipping process. The delivery people getting your packages to their final destination will more than likely be hustling and perhaps not taking the same care to safely deliver that they would at other points of the year. It’s especially important during this season to ensure your packaging is fortified to protect your product for whatever its journey brings.
At Viking, we’re your packaging partner. Our team is here to help you through the rush of the holiday shopping season. Between our expert insights and our wide array of tools and machinery, we have the tools to alleviate your company’s packaging pain points. Reach out to Viking today to see how we can prepare you for this year’s retail rush!